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Life of a start-up

  • 20 mei 2017

‘Ask the yourself the hard questions, the ones you know other people will ask as well. And keep asking questions. Don’t take no for an answer. It’s what we did, we kept asking: why can’t things be done differently? Approach people and ask them to sit with you, ask their opinion, don’t be afraid to speak to strangers. You never know who you might be talking to and how they might be able to transform your idea or business model into a successful endeavor.’

Read the full interview with  Marian Spier for the Fashion from Waste/TEDdx Amsterdam Women Startup 2016 on the life of our start-up: http://www.tedxamsterdamwomen.nl/from-trash-to-trendy-another-great-startup-award-story/

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We became intrigued by the fact that recycling is focused on pure materials (100% cotton, wool or polyester). What we wear is mostly a blend of materials. It is easy to see that this gives a huge gap between theory and reality! Our approach is actionable and pragmatic. What can be done in a responsible way? – instead of disregarding a huge part of the current, mostly blended, textile waste.
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